Calculating your ROI for a phishing training solution isn't an exact science. It is hard to put a price tag on the indirect costs of a breach, such as loss of data, ip theft, brand damage. These costs can range into the millions of dollars. What we can estimate are the direct costs of a breach, seen here.
The key variable that Hoxhunt has a direct impact on is the phishing penetration rate. By enabling organisations to run frequent, automated phishing campaigns that are personalised to each employee based on their skill level and job role, penetration rate can be drastically reduced to just 2%, resulting in immense savings downstream. Play around and see for yourself.
